Army Resilience Directorate

R2 (Ready and Resilient) Posters (All Audiences), 2022

 

The Army Resilience Directorate (ARD) is an educational division of the US Army dedicated to increasing resilience and readiness. ARD has programs focused on suicide prevention (SHARP), general resilience (R2), and alcohol and substance abuse (ASAP).

Working as creative director for a fully freelance team, I created awareness campaigns for SHARP, R2, and ASAP. I executed my own vision as I doubled as the lead designer on these campaigns, which ran on a number of print and digital channels. The work was research-driven and focus-grouped.

 
 

Concepting for R2 posters, 2022

 
 

R2 (Ready and Resilient) Social Media (Junior Soldiers), 2022

 
 

SHARP (Sexual Harassment and Assault Prevention) Poster (Male Soldiers), 2022

 
 

ASAP (Army Substance Abuse Program) Poster (Junior Soldiers), 2021

 
 
 

ASAP (Army Substance Abuse Program) Poster (Seniors Soldiers), 2021

 

Concepting for R2 poster, 2022

 

ASAP (Army Substance Abuse Program) Social Media, 2021

 
 
 

ASAP (Army Substance Abuse Program) Social Media, 2021