Maui Adventure Vans
Maui Adventure Vans is an independently-owned and operated van rental business and guided adventure service located in Kihei on the South Shore of Maui, Hawaii. They offer retro, converted sleeper vans for rental, allowing visitors to explore the beautiful island of Maui on their own. Business owner and tour guide, Steve Butler also offers guided adventure tours in the northern rainforests of the island.
Entrusted to rework the logo, and re-design the website for accessibility and functionality, the brand was realized with the spirit of Maui in mind. A folksy, illustrative logo speaks to the simplicity and beauty one experiences while exploring the island.
The site features my film photography taken on Maui, alluding to the nostalgic nature of vacationing. The film photography captures the pure art of each tiny moment, something adventurers will come to recognize throughout their own exploration.